Is Selling Evil? [Secrets of Success in Business][Charlotte][NC]

Education-based marketing is about teaching people about the products or services you Joe-Polish-I-Love-Marketinghave to offer.

In this video, Joe Polish expands on the question “Is Selling Evil?” by starting out with Dan Sullivan’s insight:

“selling is getting someone intellectually engaged in a future result that is good for them and getting them to emotionally commit to take action to achieve that result”

Source:
http://ilovemarketing.com/
http://www.strategiccoach.com/about/bios.html

 

 

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